Mediating Role of Product Quality Among Variables Toward Intention To Visit At Conventional Market

Authors

  • Jing Kya Chen Queen Shu University

Keywords:

business, satisfaction, competition

Abstract

During peak periods, it is possible that the services provided by producers are very minimal, for example speeding up service times in order to serve as many customers as possible. It is impossible to produce quality products and services without quality people and processes. From the data above, it can be said that many outlets do not necessarily have high consumption value either. High consumer value creates customer loyalty. This is the basis for consumers to be able to buy products or services from the same place repeatedly and not switch to other competing companies. The existence of very busy peak periods is a problem in itself for service marketing.

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Published

2024-03-29

How to Cite

Chen, J. K. (2024). Mediating Role of Product Quality Among Variables Toward Intention To Visit At Conventional Market. Journal of Current Research in Business and Economics, 3(1), 557–602. Retrieved from https://jcrbe.org/index.php/rbe/article/view/72

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Section

Articles